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AMAZON ASKS FOR A HAND—YOURS
“Then you will understand what is right and just and fair—every good path. For wisdom will enter your heart, and knowledge will be pleasant to your soul. Discretion will protect you, and understanding will guard you.” (Proverbs 2:9-11)
Who wants a quick $10? Amazon is looking for a show of hands.
The e-commerce giant attracted attention earlier this month when it began offering customers $10 of store credit if they agreed to let their palm prints be scanned into the Amazon One program. According to Amazon, this is an “identity service that uses your palm… to enter, identify, and pay. Simply by being you.”
In other words, Amazon wants a database of its customers’ biometrics, their truly distinct physical characteristics. Specifically, the company wants the palm, which, as Amazon says, “is a unique part of you.”
“It doesn’t go anywhere you don’t and can’t be used by anyone but you,” the company adds.
While Amazon One’s palm service is currently only available in select Amazon and Whole Foods locations, the company appears interested in expanding the program in more of its stores and beyond to third party businesses.
Critics are wary of Amazon’s new biometric experiment given existing data privacy concerns related to the company’s popular Alexa and Ring devices. For example, Albert Fox Cahn, executive director of the New York-based Surveillance Technology Oversight Project, told TechCrunch. “Biometric data is one of the only ways that companies and governments can track us permanently. You can change your name, you can change your Social Security number, but you can’t change your palm print.”
“The more we normalize these tactics, the harder they will be to escape,” he added.
Similarly, Evan Greer of Fight for the Future, said to the Washington Post, “People should have a right to pay for things that they need without subjecting themselves to surveillance.”
Some companies like Apple have already taken steps to allow facial recognition and finger prints to unlock phones and payment opportunities, but Amazon is reportedly pushing into new territory. Biometric information in other programs are generally localized on consumer devices, but Amazon is sending its information to cloud servers.
That biometric data collection triggered a letter of inquiry last week from U.S. Senators Bill Cassidy (R-La.), Amy Klobuchar (D-Minn.), and Jon Ossoff (D-Ga.). Of note, Klobuchar chairs the Senate Judiciary Subcommittee on Competition Policy, Antitrust, and Consumer Rights.
The senators pointed to “serious questions about Amazon’s plans for this data and its respect for user privacy, including about how Amazon may use the data for advertising and tracking purposes.” Also, pointing to past data protection issues for the company, they emphasized pressing security concerns “when it comes to immutable customer data, like palm prints.”
The senators want a response from Amazon by the end of this month. But the response that may be most important is from us.
In an article on biometrics and the “privacy paradox”, one top psychology researcher recently wrote, “We will often say we value our privacy and want to protect our data, but then, with the promise of a quick reward, we will simply click on that link, accept those cookies, login via Facebook, offer up that fingerprint and buy into that shiny new thing.”
So do we want the $10? What about the convenience Amazon promises? Those are decisions we’ll all have to make. Let’s be thoughtful and prayerful as the biometric questions come to us.
What are your thoughts on Amazon offering this deal? How can we exercise wisdom in these days? Let us know your thoughts and prayers for America in the comments below!
(Aaron Mercer is a Contributing Writer with two decades of experience in Washington, D.C.’s public policy arena. Photo by Istock)
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Biblical Times: Esau Sells His Birthright – Genesis 25:29 – 34.
21st Century: We are selling our souls – “We will often say we value our privacy and want to protect our data, but then, with the promise of a quick reward, we will simply click on that link, accept those cookies, login via Facebook, offer up that fingerprint and buy into that shiny new thing.”
Deception has a sweet smell and taste.
Father God, Do not allow any sin in my life to open doors to deception. I ask that You show me what you want me to know about, if there is anything in my life that does not please you.Help me not to be deceived like Eve was deceived by the serpent. Do not let my faith or love grow cold in these last days. Keep your fire burning in my heart for You,Lord God, and for Your Word. In Jesus name, Amen!”
Amazon – a company built by Bezos with 90% of his products coming from Communist human rights abuser and COVID producer China. I used to buy through them. Now I will spend extra time searching to avoid them. I will go out of my way to not give $ to Bezos, who went out of his way to arrogantly thank Amazon customers for paying for his multi million dollar trip into space. People – avoid Amazon. This is one of the contributing billionaires who gave of his excess wealth to get Biden and company elected. He is a dishonest individual and could care less about how he makes his money. His donations to Biden and administration “curried favor” for legislation that will allow him to keep his monopoly. Bezos is as corrupt as they come.
This where following that Narrow Way gets really hard, because Jesus told us:”Love your enemies, bless those who curse you, do good to those who hate you, and pray for those who spitefully use you and persecute you.” (Mt 5:44 NKJV)
How can we possibly do this?
Dear Lord, we DESPERATELY need Your help!
Give up your prime account and close …..I did months ago. Very freeing… We must stand for company’s that have no hidden agenda if you can find one.
But Amazon has been in the front line of the effort to intrude further into consumers lives.
God give your children wisdom and discernment in all aspects of our lives especially the blessing you in trust to us. May your will be done with what you have given freely to us. I pray in your precious son Jesus’s name. Amen
Typical of Satan’s playbook, Amazon makes it very appealing and fun…cool…so 21st century. While it may be all that, it is also very dangerous and deceiving and I believe leading us closer to the Anti-Christ’s mark and I personally don’t want anything to do with it.
Pray for a spirit of wisdom, understanding, and spirit of discernment. Protect us Lord for deceits and schemes of the wicked ones.
At 81 yrs. of age, I think I have lived too long. There is no privacy any longer. As a retired health care professional of over 50 yrs., I remember when all of our lives started to fall apart. It began with the unions and the institution of health care cards. Of course, all of your personal information is on that card. Then came cell phones, and aps, and now palm prints. Hitler would have loved this time in our lives. He would be able to control everyone and everything. I am a child of God; my information is unique to me and should be protected at all costs. It seems to me, I remember something about protecting our freedoms in the constitution; oh, but I forgot, the constitution is obsolete; it was created by old men, and no longer pertains to our wonderful NEW WORLD ORDER. There aren’t enough hours in the day to pray for future generations, and where this world is headed. WE NEED TO PRAY WITHOUT CEASING THAT WISDOM WILL ONCE AGAIN BE INJECTED INTO OUR LIVES AND WE USE THE BRAIN THAT THE LORD GAVE US TO CONFRONT THE DIRECTION TO WHICH WE ARE HEADED. I PRAY THAT THE LORD WILL GIVE US THAT WISDOM, AND OUR CHILDREN, AND ALL THOSE WHO HAVE POWER TO MAKE LAWS. AMEN
Rose, God HAS a plan! He knows ALL things and is NOT surprised by all of this. They are trying to push the events of book of Revelation into being right now but it is NOT time for that but for Gods’ glory and His harvest. Our Constitution is not obsolete for God wrote it through men to give Himself a nation to be a light to the world and our nation has yet to fulfill the destiny GOD has Given to us so keep praying and look up for He is coming soon and so is revival!!!!!!!!!!!!! All is not lost for the King of kings NEVER loses a battle and this battle belongs to Him so let Him use you as one of His soldiers in these last days!! Remember the devil is walking around with a crushed head and we were given authority in Christ to remind him of his loss!! Jesus be lifted up so all may know the risen Savior of the world while there is still time to repent, Hallelujah!
Thanks for taking the time to respond; I appreciate your comments and agree with you. My comments were meant to be a warning to people to be vigilant about their personal information. The Lord did give us a brain for a reason, and that is to make moral and ethical judgments in our lives. I do believe all is in His hands, but whose to say he didn’t appoint us as monitors. May God bless you for continuing to seek the truth.
I am 100% in agreement with you “Trust in Jesus”. The Spirit of God is moving among and uniting us intercessors and confirming what the Spirit of the Lord is speaking ! Hallelujah! To God be the Glory !
Dear Lord, This scheme blows my mind. I pray that you give people wisdom and that they will not go for this new plan to get hold of our uniqueness. I wonder what is truly behind this. It must be pretty valuable to them in order to offer $10. I do not trust Amazon and very seldom shop there or Wholefoods. Lord I pray for the head of those companies, that you will destroy their agenda to enslave us. I pray for your children, that you will give them insight and remain in your freedom. In Jesus’ name I pray. Amen!
Dear heavenly father you created each one of us to be unique, one of a kind. With all the corruption and sin in this fallen world, willing giving away your palm print to who knows who for a $10.00 credit is like Esau selling his birthright.
Once in the hands of faceless, nameless entities at Amazon or any other company,it can be use for nefarious purposes.
We ask that you would thwart the enemies tricks and lies on this matter. Educate the simple give wisdom to the wise. Stop Amazon in its tracks. Let this latest scheme fail. We ask this in the precious name of Jesus Christ our Lord and Savior.
No, no, no!!! Let us not fall for this!! And hand over our freedom of privacy to this enormous company!!! Let us put a stop to this, and to any further invasion of our privacy as a human being and a United States citizen.
Dear Lord, please let us be wise in what we do, and show restraint in what others ask of us. If we all refuse to do this, it would cause this and other companies to fail in causing us to lose our privacy. Thank you for your protection Lord. Thank you!!!❣️
Father, You have made us each unique, to praise you, palms lifted to heaven to worship you alone. Speak to your people by the Holy Spirit who alone can give us wisdom, insight, guidance to navigate the deceitful wiles of the devil. Equip your Children, bought by the blood of Jesus Christ on the cross, risen to glory, to eternal life, to be aware of wicked schemes that seek to manipulate the world we live in…..Your world.
Draw us to the Bible truths that will equip us with knowledge and understanding in this time of His-story!
Thank you for being our Good Shepherd….protect us from wolves in sheep clothing. We will recognize Your voice as the One Shepherd we listen to for help.
This is not acceptable. We have so many insidious ways in which we are being monitored, with listening devices that have been marketed as “time savers”. It’s time to pay attention and unplug as much as possible. This new “request” from Amazon One crosses a line to a place from which we can’t return. I’m praying for humans around the globe to wake up and not accept another invasion of privacy.
People should read their Bible
Amazon co. ,Do they read their Bible?
Just like in the last 10 years, different people are trying to destroy The Bible and the Christian
And God’s truth
This is just another deceitful way of getting people use to using their hands, just stepping into the Mark of the Beast, in the book of Revelations
The body of Christ need to WAKE UP
We need to fast and PRAY day and night
Because That is what Jesus wants us to do
Help us, Jesus
Father you are our Creator and we love that you have given us the ability to create & turn innovative ideas into reality. Yet we need your help to acknowledge that every new idea is not always being used for Good. Forgive us the place of compromise and just taking action because it is the easy way to move through busy days. Protect us from any plans the enemy has to use these new advances for evil and block them before they can create a pathway to control our lives. You alone are GOD and we acknowledge that we have been given Wisdom and understanding from You and Your Word! Grant us TRUTH and Discernment when we see or hear of new ideas and before we take it for face value and jump on the “band wagon” we seek you for Your insight and what your desire for us to engage with that will safely move us into new areas for the future plans YOU have, for your plans are filled with HOPE and Good! You already know our coming in and going out and man cannot improve on that. Protect us Father from the enemy of our souls, Lead is not into temptation but deliver us from evil. In Jesus Name!